Mike On Ads

I don’t get it… the internet is full with rumors about Microsoft buying 24/7 for up to a billion dollars. If you do a Google News search for microsoft to buy 24/7 you get over four hundred posts! Do you know what the ‘source’ of this rumor is? The NEW YORK POST. You can find the article here.

COME ON GUYS. You are going to trust news from a publication where on the homepage the first two headlines are:

and

The best part of it all is this:

Sources said the software giant is considering a price in the $1 billion range for 24/7 Media – a giant leap from the $600 million valuation analysts placed on the firm.

So… please… don’t post something as ‘news’ until you have a reliable source.

Seems 24/7 has found a new way to attract new customers. A friend of mine saw the ad below on ClickZ. “Congratulations to GoogleClick Nation. Defectors click here -> 24/7 RealMedia”. Great ad!